Franchise owner categories

Best Use of Technology

Can be entered on-line.

Aimed at the franchise owner who has developed their understanding and use of technology within the salon in order to improve the various aspects of running a salon profitably.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Explain how technology has enhanced your understanding of your business finances.
2. Outline how you use technology to improve customer service.
3. Outline how you use technology to monitor employee performance.
4. List ways in which you believe your use of technology has set you apart from competitors.
5. Describe how you have used technology to better manage your salon.

• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.

Best Local Marketing

Can be entered on-line.

This award will go to any salon team that has created a marketing idea or strategy, developed and monitored it and can show how it has been successful in developing the business.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Show what your aims and objectives are when creating your marketing plan.
2. Explain why you may use a different approach for various target audiences.
3. What mediums do you use to find business opportunities?
4. Outline any activities you may organise and why.
5. How do you evaluate the success of your local marketing?

• Send in copies of any marketing material, which enhances your entry.
• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.

Team Development Training

This award will go to the person who can show that they have used their initiative in developing their training programme by introducing their own ideas and methods to develop their team’s performances.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Explain briefly how you use your own initiative to expand on the Head Office training manual.
2. Please detail what motivational schemes you have set up for your own salon team.
3. Explain how you evaluate and measure the development of a member of the team.
4. Send in a case study showing how a member of the team has developed through your training.

• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.

Franchise Owner of the Year

Can be entered on-line.

The award for this goes to an individual who can show great business acumen, development of their existing franchise and how they intend to achieve future success. Franchisors can nominate Franchise Owners.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Explain the reasons why you bought your franchises and when.
2. What do you see as being your unique qualities as a franchise salon owner?
3. What plans do you have for future development?
4. Outline how you will achieve those plans.

Finalists will be invited to an interview in London on Thursday 29th April 2010.

• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.

Best Franchise Salon

Can be entered on-line.

This award is based on the salon team’s performance and the entry will need to show how their salon stands out against other franchised salons both within the group and outside. Franchisors can nominate salons in the group.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Explain why you believe your salon stands out against other franchised salons both within your group and outside.
2. Show how the team has achieved success during the past two years.
3. Outline any unique elements of the team that have contributed to the success.

• Send a photograph of both the interior and exterior of the salon.

Finalists will be invited to an interview in London on Thursday 29th April 2010.

• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.

Front of House

Can be entered on-line.

This award is aimed at the person responsible for ensuring all aspects of client care are accommodated, and how they monitor and develop this aspect of the business.

The answer to EACH question below should be laid out clearly on no more than two A4 sheets. Typeface must be in 12pt.

1. Explain why your Front of House is important to your salon.
2. What measures do you implement to ensure you provide a service over and above the basic customer care skills required?
3. How do you monitor the success of your Front of House customer care?

Finalists will be invited to an interview in London on Thursday 29th April 2010.

• Finally, on a separate A4 page, use 10 bullet points to summarise your entry, outlining the most salient points for the judges.